What is The Drum?

The Drum is Europe’s largest media and marketing website and the fastest growing in the US and APAC.  Each month we attract over 1.4 million unique users and have over 200,000 social followers.

Our role is to help our readers to make informed decisions and by showcasing effective PR executions, we can promote the people and businesses behind the best work.  We want to get you noticed by potential partners.

Our global positioning means that we are constantly being approached to media partner major events and we work with the likes of Cannes, SXSW, DMexco, CES, New York Festivals, Advertising Week, Clio Awards, etc.

Background

The Drum Marketing Awards is on a mission to recognise the best in the business - and then make sure their peers, clients and potential recruits know all about them.

Winning one of these awards guarantees you a huge profile. The event is part of The Drum one of the largest marketing platforms in the world. That is why if you win the world will get to know.

The Drum is one of the world’s largest marketing platforms which, with bases in New York, London and Singapore - attracts a global audience of 1m uniques a month. It counts the likes of Sheryl Sandberg, Maurice Levy and Martin Sorrell amongst its guest editors and contributors.

Our readers are hungry to find out about best practice, the best companies and the best people. These insights will help them make better decisions including who they should work with.

Having a powerful website at the heart of its eco-system gives The Drum Marketing Awards a unique advantage. If you win, the world will get to hear about it.

The Drum already runs a series of successful global competitions in which brands such as the New York Times, Google, IBM and HP to name but a few already compete. But we believe being the biggest does not necessarily mean being the best, which is why smaller businesses are keen to take part - it is their chance to demonstrate that they deserve a place on the podium alongside global brands.

Our categories are designed to recognise industry sectors, separate marketing disciples as well as the achievement of individuals ensuring these awards recognize every facet of the modern marketing world. Unlike other award schemes we will invest to ensure our judges can meet face-to-face ensuring a consistent, fare and credible outcome the world will regard as prestigious and robust.

Enter and you will be in good company. Organisations which have featured as part of this event include Samsung, BrewDog.

This event will climax in a gala dinner in New York ensuring our nominees are treated with the dignity and respect that befits their status as being amongst the best marketers in the world.

Who can enter?

The Drum Marketing Awards US celebrate the best marketers and campaigns in the US. The awards are open to advertising agencies, in-house marketing teams, design consultancies, digital agencies, PR companies, integrated agencies and any company that has carried out marketing over the eligibility period.

Either the agency or the client must be based in the US / Canada in order to be able to enter. 

 

Why enter?

The benefits of entering for agencies or brands

Motivation
Being awarded proves that all the hard work was worth it. It gives your team the energy to keep pushing boundaries for another year.

Client Relationship
It’s good to be reminded of why you work together from time to time. Having the collaboration recognized by the industry is powerful stuff. Even more so if you both come along to the awards night to pick up the trophy together.

Recruitment
Being rewarding for your Big Ideas can also peak the interest of new talent. You can expect smart people to be knocking at your door to see if you have a desk for them.

PR
There’s no better way of getting publicity than for being excellent. The Drum covers the winners of the awards online and in print. With over 1 million unique visitors and over 200,000 msocial followers, that’s no small deal. We recommend that you use an award win for further PR opportunities too. If you achieve something this special, you really should make a noise about it.

Knees up
Of course, what some might consider the most important part, is the awards show and our award shows are legendary. They’re a great opportunity to reward your staff and let your hair down.

New business
Prospective clients who are after great work will keep an eye out for the agencies who are winning awards. A few extra trophies can give you a real advantage when you’re hunting for new
business

Key Dates

Put these in your diary right away...

Early bird deadline: 12 December 2019
Official deadline: 30 January 2020
Final deadline: on request, with late fee

Nominations day: 5 March 2020
Awards Ceremony: Thursday 9 April, 2020

How much does it cost to enter?

Early bird - First entry - $236 + VAT

Early bird - Additional entries - $148 + VAT

+

Standard - First entry - $295 + VAT 

Standard - Additional entries - $185 + VAT
 

  • You may enter as many categories as you like, however each entry must be treated as a separate entry and payment made for each.
     
  • In order to get the discounted rate for any additional entries, please ensure you enter them all at once.
     
  • If you are a member of The Drum Network, you will receive 10% off your entries, and if you are a charity you will receive 40% off your entries.

How will my entry be judged?

Regardless of budget, size of the project or scale of the resource, entries will be judged objectively in their own merit.  It's a fair playing field for the large and small projects.

After the entry deadline, the judging panel will be given access to read your submission and view your images, videos and links. The jury will be looking for evidence of:

  • Creative thinking
  • Effectiveness
  • Clear and concise results
  • Evidence of results e.g. testimonials, financials and growth

After the panel have carried out their pre-judging, they will meet in July to discuss the entries and decide on the finalists, commendations and award winners.

Entry rules

Your Marketing entry must adhere to the rules below:

  1. Entries must be received no later than the published deadline date. 
  2. All submissions must be made online.
  3. Entries must have been live to market at some point between December 2018 and  December 2019. Entries do not have to be created within this timescale.
  4. Do not include password protection or if essential, include passwords for judges to access.
  5. All entries must be supplied and conform to the category rules/submission formats.
  6. Work entered into more than one category must be treated as a completely separate entry. Multiple entries can be made but separate payment must be made for each. Please note: you will ONLY receive the 2nd entry rate if you enter all your submissions at the same time. Leave your entries in your basket until you are sure they are complete. Refunds will not be given.
  7. The judging panel will only read and use the entries/reports for the purposes of the judging and are required to sign NDAs.
  8. The judges reserve the right to re-allocate entries that in their view are entered in an incorrect category. The judges also reserve the right to remove categories where entries do not meet the standard for nomination. These entries will not be refunded as they will have been judged accordingly.
  9. The judges’ decision is final.
  10. Due to the number of entries received, the awards cannot give feedback on individual entries.
  11. By entering these awards, you give the organisers the right to publish/exhibit screen grabs and/or submitted report. If you wish to upload a modified /less commercially sensitive version for publishing purposes, please do so on the entry upload form.
  12. Entering physical work is at your own risk – entries will not be returned. Whilst every care will be taken in the storage of entries, the organisers will not accept responsibility for loss or damage of entries.
  13. The organisers reserve the right to verify that all entries have been commercially produced for a commercial client where relevant.
  14. All entries submitted must be legal. Any entries containing offensive material will be disqualified. Any entry that has a complaint upheld against it by the Advertising Standards Authority will be disqualified.

Entry tips

•  Give each entry a unique title to grab the judges' interest - try to avoid generic names.

• When writing your report, don’t assume the judges have seen the work or campaign. Give clear concise answers on the brief, objectives and results. Figures should include the starting point and any increases in numeric terms, not just in percentages.

• Only use additional password protection if it’s absolutely necessary.

• Please include usernames and passwords, if required, for the judging; i.e. a private YouTube video and make sure the links work.

• Your marketing position before you developed your marketing idea and your new strategy, what you did and why it was innovative or special to your organisation.

• Answers to the questions relating to the information required for your specific category

• Provide client testimonials to back up and support your results. These will help to strengthen your report and will not be included in the word count. 

Entry templates

Your entry template is your entry report, once completed you must convert to PDF and upload under the Entry Report section at the time of submitting.

Only certain categories require specific entry templates, if the categories you are entering are not listed below, please download and use the Standard entry template

  • Marketer of the Year - coming soon
  • Agency / Team of the year category - coming soon
  • Rising Star category - coming soon

Awards ceremony

Tickets for our Awards Ceremony will be on sale soon.

The Drum Marketing Awards USA will bring together the elite of the adtech industry to celebrate and reward their achievements over the past year.

The event is not only an awards presentation but it provides suppliers to the industry with the perfect platform to network with potential clients and those they wish to do business with.

Date: Thursday 9 April 2020
Venue: details coming soon
Time: 6.30pm