Senior Vice President
Borro Private Finance

Shani is the Sr. Vice President of Marketing at Borro Private Finance, a boutique finance firm with offices in New York and London. She is responsible for developing the global marketing strategy and leading a team tasked with generating brand awareness, driving customer acquisition and ensuring partner retention. Prior to joining Borro Private Finance, Shani was a part of the Charge Card Customer Acquisition team at American Express, managing Direct Mail campaigns. Before entering the financial services industry, she spent over five years at the National Basketball Association focused on league-wide brand marketing. Shani holds a B.S.B.A in Marketing and Organizations & Human Resource Management from Washington University in St. Louis

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