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WONGDOODY: SWIRL Lip-Gloss Launch
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FlowFushi Case Study

Category

Design Strategy

Agency

WONGDOODY

Client

Flowfushi

Description

Flowfushi is a successful independent cosmetic brand from Tokyo, sold in drugstores all throughout Japan. For the launch of their limited-edition spring lip-gloss line, +1°C SWIRL, Flowfushi needed to break through the clutter of all the new product launches to get SWIRL on the must-have list for fashionable women in Japan for the spring season. 

Problem Solved.

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© Carnyx Group Ltd 2023 | The Drum is a Registered Trademark and property of Carnyx Group Limited. All rights reserved.